451: Business Growth, Integrity, and Coffee Farmer Equity w/ Martin Mayorga of Mayorga Coffee

Chris DeferioBusiness, Podcast, Roasting, Supply Chain, Uncategorized

When Martin Mayorga first entered the coffee industry it was not as someone whose singular passion was the product, but the people and communities behind it that were unseen and more often that not, un rewarded for their work. Born in Guatemala City to a Nicaraguan father and a Peruvian mother, Martin’s early life was a mosaic of Latin American cultures and …

SHIFT BREAK : Evolution Through Small Steps

Chris DeferioPodcast

When we set goals it is usually because we have come to realize a need for change. In the cafe this can result in making a large scale transformational effort that can often fall flat, We want to evolve and grow our cafe or even ourselves but the…

RoR #28 : Ease and Accessibility in Sample Roasting w/ Andrew Stordy, Inventor/Founder of IKAWA

Chris DeferioPodcast, Roasting

Sample roasting empowers people with the knowledge of possibility locked in the coffee. Bringing sample roasting that provides for more continuity and better communication to more professionals in the value chain, especially at origin, is critical not just for how coffee’s potential is achieved but how the value of that coffee is distributed. Today we explore this dynamic through the …

SHIFT BREAK: Embracing Your Constraints

Chris DeferioPodcast

You can’t always get what you want. In fact, getting exactly what you want may hinder your growth and creativity in the long run. Most of us in the cafe space work within constraints of budget, time, space, and capacity, and that is actually something…

449: Convenience and Automation in Coffee w/ Tim Cox of Franke Coffee Systems

Chris DeferioPodcast, tech

The coffee market is much bigger than just specialty coffee. In fact specialty makes up just a fraction of coffee consumed globally. The advent of convenience coffee service is growing lock step with innovations in automation and that has historically make those of us in the more craft forward markets nervous. While I will readily admit to being one of …

448: Founder Friday! Part 2 “Switching Gears” | w/ Doug Zell of Intelligentsia and The Meteor!

Chris DeferioFounder Friday, Podcast

In this second part of our 2 part Founder Friday we switch gears with Doug Zell, founder of the iconic coffee company Intelligentsia Coffee. In the years that followed the acquisition of Intelligentsia, Doug entered into a new era of creativity related to food, coffee, and his passion for cycling. With his friend and fellow cycling enthusiast Chris St. Peter, …

448: Founder Friday! Part 1 “Switching Gears” | w/ Doug Zell of Intelligentsia and The Meteor!

Chris DeferioFounder Friday, Podcast

The landscape of specialty coffee has been influenced by many people and companies over the last few decades. The foundations of the standards and methods we use now, at one time, were merely ideas waiting for someone to put them into action. In the class of companies operators that have championed that exploration one of the most influential was Intelligentsia …

SHIFT BREAK : It’s OK to Have Reasonable Tolerances

Chris DeferioPodcast

The pursuit of excellence drives us to create very stringent standards for our coffee, service, and businesses. There is nothing wrong with this, except for when it becomes so narrow that it chokes out the life of the café, pushes people away and…