The world of professional specialty coffee can be both inspiring and intimidating with many customers and new baristas feeling lost in the mix of rules, methods, and information. How can we create a great experience for guests and staff who all really want to enjoy coffee and find their place in it? Today we get to learn from the story …
410 : A Conversation w/ 2023 U.S. Barista Champion, Isaiah Sheese of Archetype Coffee
Tenacity, humility, and curiosity. Whether you are working as a barista, competing, opening your own shop and roastery, these are character traits that are essential for success. Today we are talking with someone whose long career in coffee has been characterized by these values. We are chatting with the new U.S. Barista Champion, Isaiah Sheese! Isaiah Sheese is the Owner of …
406 : Five Ways to Immediately Improve Your Coffee Quality
Out of all the reasons that may be contributing to customers either loving or avoiding your shop, the quality of your drink beverages actually ranks pretty high. The trouble is, we all tend to assume that we have pretty much achieved a level of quality that “should” be sufficient to attract and keep customers and in that assumption we are …
404 : Education, Home Brewing, and Launching a Roastery w/ Kyle Rowsell, September Coffee
Creating in depth, engaging, and ultimately helpful educational content is no easy task. Today the number of options we have for gear, techniques, and the coffee itself are daunting to say the least. It is this vast field of options that energizes the home enthusiast to passionately pursue coffee and for some they get into it so much, they turn …
381 : Changing our Perspective on Tea w/ Annie Xiang of Volition Tea
How we perceive something impacts the decisions we make when buying or selling it. That in turn shapes consumers perceptions and then the market. Tea has long been a part of the coffeehouse, but has suffered from a severe lack of attention and intentionality. As a result the way we represent tea in many cafes has a negative impact …
377 : Coffee, Mindfulness, and the Art of Observation w/ Rob Sykes
Photography and coffee seem to just go together. There is something about creating moments and capturing moments that is a common drive where we can see the beauty in the mundane and get a whole new appreciation for our work and world. Today we are going to chat with of one of our industries great photographers, Rob Sykes. Rob Sykes …
372 : Milk Steaming Master Class: Science + Craft w/ Morten Munchow and Emilee Bryant!
Every day on bars across the globe baristas are using milk to create amazing drinks. For almost as long as coffee has been served in coffee shops, milk has been a staple ingredient. Yet, in spite of its ubiquity in coffee culture, we tend to focus (understandably) more on understanding and crafting coffee than we do the milk that today …
369: Encore Episode! How to be a Cash Register Hero
It goes without saying, but I will say it anyway – first impressions matter a lot! When a customer enters your business the person that sets the tone for them is usually the barista working the cash register. With this fact in mind you’d think most bars would then invest heavily in training and equipping their staff to work this …
360: Encore Episode! Hosting Consumer Coffee Classes: 7 Tips for Success
In the shop we serve people the product of our own training and understanding. We also sell them ideas of what coffee can be and our customers will frequently be frustrated at the gap of quality between the shop and their kitchen. This is where consumer coffee classes come in. Before the pandemic we were already seeing a rise in …
357 : A Conversation w/ Michael Tan of JWC Roastery in Malaysia
Communicating, educating, and training boils down to how well you can connect with people to walk with them through information and transformation. If you want to be effective in these areas you need a whole lot of genuine passion and a desire to not just teach, but also to learn. Not many people in the industry embody this as much …
