498: 10 Small Things to Fix in Your Coffee Shop This Week

Chris DeferioPodcast

Small things make a big difference in the coffee shop. Trouble is, that we tend to procrastinate addressing the natural falling away of doing small things well as we get busier, and those little actions and habits that create excellence end up…

SHIFT BREAK: Don’t Celebrate Unhealthy Wins

Chris DeferioPodcast

We have to overcome many challenges in the day-to-day operations of the coffee shop. Some of these challenges are inevitable, and our ability to grow from our experiences with them is a mark of maturity that we can celebrate, but many challenges are…

496: Hard Decisions and High Standards

Chris DeferioPodcast

Much of what gets written regarding the reasons behind declining standards in the coffee shop focuses on the leadership and what they can do to facilitate success. Here at KTTS there are dozens of interviews and solo episodes dedicated to this very…

SHIFT BREAK: Making Sense of Marketing Promises

Chris DeferioPodcast

Marketing is designed to get you to buy. It is something we all do in our businesses. In fact, to not market is to do the customer a disservice in that they will not be aware of the possibilities your product may have for their business. That said,…