Have you ever wondered how you can get your staff energized and highly invested in the success of your business? This is one of the struggles that a lot of coffee shop owners have. Turns out the best solution for this challenge is to give your staff a real stake in the outcomes of the business and trust them like partners. …
Our coffee shops are the sum total of many different small and large things. When business gets going it can be easy for some of the simpler and more nuanced elements of running a coffee bar to fall by the wayside. The impact these have over time can be and is felt by both your staff and your customers. Today …
Consumers. What we assume to be the end of the value chain in coffee, may in fact be the the beginning. In reality, as we will learn today, coffee is more a circle than a straight line, and in many ways it begins and ends with the consumer. How we serve, market to, and communicate with the consumer, literally shapes …
As we have explored all that has gone into the product of coffee and the many ways that sustainability can be achieved in farming, Importing, and Roasting. Now we come to the place where coffee’s potentially is ultimately on display. The cafe. Next to the farm, the cafe has been the focus of much of our sustainability efforts, and with …
How do we gauge the markets our coffee shops serve? On top of being engaged in our own local ecosystems we must also pay attention to large scale trends as they influence the perception and habits of our customers. The SCA and NCA have recently teamed up to produce a robust, first of its kind report called, “The National Coffee …
Ideally, the nature of your relationship with your wholesale customers is less like a transaction and more like a partnership. How do we approach caring for those who have decided to serve our coffee in a way that is true to our values, supports their success, and creates growing trust and mutuality? In this episode these questions and more are …
What makes a successful coffee bar? This whole show is dedicated to exploring the depths of the question and yet there are a few fundamental elements that, if practiced, will greatly help your coffee bar succeed. Were are not going to be talking about the common things you might associate with success such as location, Cost of Goods, and great …
Winning coffee awards and competitions is pretty cool. There are many benefits to pursuing accolades for your coffee shop through such as marketing opportunities, sharpening skills, energizing staff, and networking. The question we have to ask ourselves though is, just how critical are competitors and awards tot he success of our shops and what metric should we be using to …
People open coffee shops for many reasons. Some good and some-not so good. It really all depends on how you approach the “why” behind your business that determines your success. In a time where the barrier to enter the coffee house space is quite low we see a deluge of new cafes opening and quickly struggling then closing due …
Running a coffee house is all about making sure you are able to serve the needs of your customers and to do so consistently. In order to do that you need to be able to not only listen to them but you need to know how to then respond to what they say. For a ton of coffee shops there …
