SHIFT BREAK! Better Than Bad is Not Good

Chris DeferioPodcast

Your decisions in the business related to hiring, quality, operations etc need to be based on what is actually good for the business and the people you work with and for now. Trouble is that we often are stuck at a low level of expectation and accept…

550: Replace These Distractions and Watch Your Cafe Grow!

Chris DeferioPodcast

I don’t think there has been a time in the history of coffee shops where we have been so distracted by things that promise to bring value but turn out to be simply distractions. Noise vs signal, image vs substance, and so forth. In my year of coffee I…

549: The Power of Great Consistent Work Over Time

Chris DeferioPodcast

How do you know if you are doing a good job? Who are you looking to serve and how do you measure success? For many of us the proof of our doing great work lies in the validation of our industry before it we are happy with the praise and fulfillment of…

SHIFT BREAK! What Should Coffee Cost a Customer?

Chris DeferioPodcast

Investment is what creates value. There are many other investments beyond the financial that customer must make in the coffee experience that make the act of going to get coffee worth it.  In today’s Shift Break we will be talking about the…

SHIFT BREAK! Seasonal Staff

Chris DeferioPodcast

I have talked to many clients as well as Key Holder Coaching Group members who employ seasonal staff. There is a big challenge when looking to hire, train, and manage them since the term of their employment is short and they are either new, or they…

548: Cool Ideas For Customer Engagement

Chris DeferioPodcast

The landscape of retail is cluttered with messages, distractions, gimmicks, and desperate bids for scraps of customers attention. After a while, it all starts to look, sound, and feel the same. How do you stand out for the right reasons and engage…

SHIFT BREAK! Time Management For Managers and Owners

Chris DeferioPodcast

If you are a manager or leader on shift, or the owner of the cafe, how you spend your time really matters. You have been given authority as a tool to help those you serve and they are counting on you to be organized and purposeful in the use of your…