Promotion Commotion

Chris DeferioPodcast

BOGO! 10% off! Get any item of equal or lesser value free!  We love to offer promotions and discounts in the coffee retail space. When numbers are down we go for deals, offers, and discounts… maybe a little too often. Combine this with the fact…

245 : A Conversation with the World’s Youngers Q Grader, Frankie Volkema, Founder of Joven Coffee

Chris DeferioPodcast, Uncategorized

    What an interesting and inspirational episode this was! Frankie Volkema, at just 14 years old, is the world’s youngest Q Grader and the founder of Joven Coffee, an organization that sources, roasts, and promotes coffee from young farmers around the world! We are also joined by her father Tim Volkema, who is the CEO of Schuil coffee, Michigan’s …

Good Baristas aren’t born, they’re Made

Chris DeferioPodcast

“I wish they would just get it!” Does this sound familiar? Whether you have said this out loud or just ruminate on this and similar ideas, the frustration is very real. In today’s episode we will explore this thought that pits a quick learner against…

244 : Top 10 Ways to Lose Employees

Chris DeferioPodcast, Uncategorized

  Now ore than ever coffee shops should be building stable and resilient teams to give them the best chance at success in an unstable market. Unfortunately there are many needless problems and practices that plague cafes and are catalysts for unnecessary turnover. Today we are going to cover what I believe are the top 10 reasons why we lose …

Keeping it Real

Chris DeferioPodcast

The truth can hurt. In our minds, when we thing about “keeping it real” we are usually about to engage in some form of uncomfortable, confrontational interaction. In today’s episode we will be exploring this idea and how an alternative way of…

Lack of-Self-Awareness

Chris DeferioPodcast

One of the main ways that coffee shops fail has a lot to do with the  level of self awareness leaders. So many issues we experience can be traced back to this skill. It is a skill we need to practice in order to set up everyone in the business…

242 : A Conversation with James Hoffmann

Chris DeferioPodcast, Uncategorized

    OK! Today we get to talk with coffee legend James Hoffmann! On top of being the 2007 World Barista Champion and Co-owner of Square Mile Coffee Roasters, a renowned roastery in London, James is also the author of the World Atlas of Coffee, and runs one of the world’s most popular and fun coffee YouTube channels where he …

241 : Founder Friday! w/ David Morris of Dillanos Coffee Roasters

Chris DeferioFounder Friday, Podcast

  Today on Founder Friday we get to explore the Coffee Maverick himself, David Morris! David J. Morris is Founder and Co-CEO of Dillanos Coffee Roasters, based in Sumner, Washington. Dillanos sells wholesale coffee and other supplies to specialty coffee retailers across the U.S. and several countries. He is a serial entrepreneur, leadership expert, and commercial real estate investor. David, …

Prep for Performance Reviews

Chris DeferioPodcast

Performance reviews have become a place where we tend to unload on the barista all the issues we have been seeing over the past months. They tend to be frustrating because they include some surprising bits o feedback that are news to the barista and…