The system works exactly the way it was designed to work…and it needs to be broken. This is the goal of a new model of coffee trade introduced by Andy and Nanelle Newbom through their company Torque Coffee. Andy and Nanelle Newbom are life long coffee professionals who have been foundational in helping establish the standards for transparency and excellence …
350 : The Physics of Filter Coffee w/ Jonathan Gagné
Brewing a great cup of coffee is what we all strive to do daily. Over the years, our own understanding of how to do this well has grown as the body of literature and content regarding brewing science has increased. Most recently one such resource has been published from someone who has applied their expertise and scientific rigor to the …
RoR #14: How to Roast New Processing Methods w/ Mike Ebert
As new processing methods become more popular and prominent, roasters must pivot and adjust how they approach them in order to get the best possible result. Processes like honey and pulped natural present unique challenges for even the most veteran roasters. The good news is that there is a growing family of best practices that will help you see success …
RoR #13 : The NORM ROAST Protocol w/ Dave Baxter
How do we test the energy efficiency, emissions, and impact of or roasting machines?. We all want to be responsible with our environmental impact but all we have to go on for data is supplied by marketing from the manufacturer. Â Wouldn’t it be nice to have a real measure of the performance of a roasting machine? Well that is exactly …
338: A Conversation w/ Martell Mason of The Sepia Coffee Project, Detroit, Michigan
In order to have clarity on how to operate effectively in coffee we need to view it thought a global lens. The tapestry of people and cultures that make up our industry are rarely represented and even less often do they benefit from coffee culture. The answer to this problem is something that today’s guest calls “The Sepia Coffee Project”. …
RoR #12 : Inside Coffee Packaging w/ Ever Meister
Your coffee packaging holds more than just coffee. It holds an incredible amount of potential for communication of values, impact on the supply chain, and how coffee itself is percieved and succeeds in the global market. Packaging might not seem like the most compeling topic but the package itself may be on of the main tools that compels consumers and …
328 : Relationships and Resiliency w/ Xavier Alexander of Metric Coffee
Navigating our way through the coffee industry can be a daunting task. Especially if you want to make a difference. As you go you are confronted with many challenges that threaten your stability and test both your resolve and faith in the reasons you began the journey in the first place. Through it all though, there is a kind of …
RoR #11 : Exploring Scent w/ Sandra Elisa Loofbourow
The smell of coffee is one of the great joys in this life. As professionals we take this important sensory aspect of coffee and build tools and protocols around it so we can fully and accurately assess a coffee’s quality and ultimately serve something consistently wonderful to our customers. In order to do this we need to bring balance, calibration, …
RoR #10 : What Your Broker Wishes You Knew w/ Scott Merle of La Minita Coffee
Relationships are what the coffee industry is built on. The quality of those relationships determines the strength of the supply chain and the success of all involved. One of the most important relationships that is not talked about very often is that between green buyer and the broker. Today we on the Rate of Rise series from Roast Magazine we …
315 : Growing and Connecting w/ Stephen Zinnerman of The Coffee Enthusiast!
Back in 2018 at a Coffee Fest in Baltimore I had the pleasure of meeting and interviewing Stephen Zinnerman, owner and founder of (along with his wife Natasha) The Coffee Enthusiast: A Brewing Company (TCE). Back when we first met on the show floor, he was just starting TCE and since then they have experienced A LOT of growth both …
