Welcome to The Sustainability Series!

Brought to you by Biocaf!

 

 

Welcome to the Sustainability Series from Biocaf and Keys to the Shop!

To kick off this series we will be exploring sustainability where all the potential of a coffee and the foundation of our industry is concentrated. The farm.

How we define and understand sustainability here creates a ripple effect that impacts every action we take along the value chain.

As we explore sustainability on the coffee farm we will be discussing everything from organic production, farmer cooperatives, and climate change – to legacy, genetic/crop diversity, and organic production. All of this with the aim to create clarity on the issues and highlight the movements currently making positive change that we can be inspired by, work along side of, and support in their big for sustainability on the farm.

Our Guest for this Episode include:

  • Marcos Croce, owner of Fazenda Ambiental Fortaleza (FAF) Brazil
  • Esperanza Dionisio, General Manager of the Pangoa Cooperative in Peru
  • Erika Koss, SCA instructor and Sustainability Consultant at “A World in your Cup”
  • Kim Elena Ionescu, The Chief sustainability Officer for the SCA
  • Vern Long, CEO of World Coffee Research
  • Stefanie Tye, Climate Resilience Researcher with The World Resources Institute

Guest Links: 

 

Show Links:

www.biocaf.com

Download the  Free PDF Program Guide

Next in the Series:

  • Sustainability Series #2 : Roasting + Importing
  • Sustainability Series #3 : The Cafe
  • Sustainability Seires #4 : Consumer

Related Keys to the Shop Episodes:

Remember!

Visit www.biocaf.com for more resources on sustainability!

Visit www.keystotheshop.com for hundreds of episodes focused on helping you and your coffee business thrive!

Follow @keystotheshop on Instagram!

 

Sustainability is a collaborative effort that relies on solid networks, relationships, and communication. This is mainly the responsibility of importers and roasters whose job it is to provide connection, accurate representation, and to realize the potential of the now harvested coffee and the farmers who grow it.

While providing these platforms to those they serve, importers and roasters must also look out for the stability and sustainability of their own businesses in order to make progress long-term.

In this episode we will be talking with some seriously inspiring importers and roasters to discuss their practices, perspectives, accomplishments on what it means to be holistically sustainable.

From commited importing relationships, balancing the needs of roasters and farmers, and exploring the roasters role in the value chain — to roaster cooperatives, creating values based culture, and navigating supply challenges, there are some incredible points and actionable insights in these conversations.

I hope this inspires you to take consistent action, even in small ways, to add to the positive momentum!

Our Guest for this Episode include:

  • Jeanine Niynzima-Aroian: Owner of JNP Coffee / Founder of Burundi Friends International
  • James Tooill: North American Sales Manager, Ally Coffee
  • Joe Marrocco: VP of Coffee Sourcing and Product Development at FairWave Coffee Collective
  • Monika Firl: Director of Sustainability, Coop Coffees
  • Lee Wallace, CEO, Peace Coffee
  • Andi Trindle Mersch: Director of Coffee, Tea, and Sustainability with Philz Coffee

Guest Links: 

Show Links:

www.biocaf.com

Download the  Free PDF Program Guide

Next in the Series:

Related Keys to the Shop Episodes:

Remember!

Visit www.biocaf.com for more resources on sustainability!

Visit www.keystotheshop.com for hundreds of episodes focused on helping you and your coffee business thrive!

Follow @keystotheshop on Instagram!

 

As we have explored all that has gone into the product of coffee and the many ways that sustainability can be achieved in farming, Importing, and Roasting. Now we come to the place where coffee’s potentially is ultimately on display. The cafe.

Next to the farm, the cafe has been the focus of much of our sustainability efforts, and with good reason. The cafe is hands down the most wasteful link in the value chain in product, materials, energy, and even in potential as businesses often cannot sustain themselves longer than a few years.

In this episode we will be talking with some brilliant minds whose work and ideas have created seismic shifts in the way coffee shops can view and pursue sustainability in an accessible and effective ways.

As we talk about everything from shifting our mindsets, zero-waste initiatives, and energy saving innovations –to navigating social pressure, communicating values to customers/staff, and committing to small steps and building simple systems, I believe this episode will stoke your desire to start or continue your own shop’s sustainability efforts.

Our Guest for this episode include:

  • Cosimo Libardo: CEO, La Carimali Group
  • Karen Lickteig: Marketing & Sustainability Director for Nossa Familia Coffee
  • Umeko Motoyoshi: Author, Not Wasting Coffee, Host, A Better Table Podcast

Guest Links:

Show Links:

 

Related Keys to the Shop Episodes:

Remember!

 

Consumers. What we assume to be the end of the value chain in coffee, may in fact be the the beginning. In reality, as we will learn today, coffee is more a circle than a straight line, and in many ways it begins and ends with the consumer.

How we serve, market to, and communicate with the consumer, literally shapes the industry through curating the demand that we then supply.

The question for all of us who have influence in creating the expectations, and therefore the demands and behaviors of consumers, is, how do we build guide them to options and habits that create long term sustainability?

With the help of some of the most incredible and influential people we dive deep into the world of the consumer to discover what makes them tick, what part we play, what makes sustainability movements sticky, how to create a narrative and supply options that encourage mass change through local effort, how farmers are creating direct to consumer models, and where we can start in our own businesses to create sustainable change.

As we end the series on this episode I hope you take these ideas and find a way to start applying them as soon as possible. The road to sustainability is being built by many hands around the world working together for a common goal.

Let’s make sure we join hands with them.

Our Guest for this episode include:

  • Erika Vonie: Coffee Consultant at Erikavonie.com
  • Felipe Croce: Farm manager for F.A.F. Brazil
  • Heather Ward: Content Strategy Director for the SCA
  • Spenser M. Ross PHD: Assistant Professor of Marketing at University of Massachusetts Lowell’s Manning School of Business.
  • Dr. Sukhbir Sandhu: Senior Lecturer in Sustainability and Ethics at the University of South Australia Business, and researcher w/ Centre for Workplace Excellence (CWeX)
  • Thaleon Tremain: CEO and co-founder of Pachamama Coffee Cooperative

Guest Links:

Show Links:

 

Related Keys to the Shop Episodes:

Remember!